/* Kinetik — estudio de marca y producto digital
   Identidad: papel gris cálido + tinta negra + azul ultramar eléctrico. Tipografía gigante
   (Syne) como protagonista; Geist para texto y Geist Mono para etiquetas técnicas.
   Estructura: una sola página larga + plantilla de caso de estudio. */
:root{
  --papel:#efeee9; --papel-2:#e4e2db; --tinta:#0d0d0d; --tinta-2:#5d5c58; --azul:#2337ff; --azul-2:#1a28c4;
  --lila:#d9dcff; --blanco:#fafaf7; --linea:rgba(13,13,13,.14);
  --display:'Syne', 'Arial Black', sans-serif; --sans:'Geist', system-ui, sans-serif; --mono:'Geist Mono', ui-monospace, monospace;
  --pad:clamp(20px,3.4vw,48px); --suave:cubic-bezier(.65,0,.15,1);
}
[hidden]{display:none!important}
*{box-sizing:border-box;margin:0;padding:0}
html{overflow-x:clip}
body{background:var(--papel);color:var(--tinta);font-family:var(--sans);font-size:16px;line-height:1.55;-webkit-font-smoothing:antialiased;overflow-x:clip}
img{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button,input,textarea{font:inherit;color:inherit}
::selection{background:var(--azul);color:var(--blanco)}
:focus-visible{outline:2px solid var(--azul);outline-offset:3px}
.mono{font-family:var(--mono);font-size:12px;letter-spacing:.04em;text-transform:uppercase}
.envoltura{padding-inline:var(--pad)}
.cursor-on, .cursor-on a, .cursor-on button{cursor:none}

/* ---------- pantalla de carga ---------- */
.carga{position:fixed;inset:0;z-index:200;background:var(--tinta);color:var(--papel);display:flex;flex-direction:column;justify-content:space-between;
  padding:var(--pad);transition:transform 1s var(--suave)}
.carga.fuera{transform:translateY(-100%)}
.carga .fila{display:flex;justify-content:space-between}
.carga .porc{font-family:var(--display);font-size:clamp(90px,22vw,320px);line-height:.8;font-weight:800;font-variant-numeric:tabular-nums}
.carga .barra{height:2px;background:rgba(255,255,255,.15);margin-top:20px;position:relative;overflow:hidden}
.carga .barra i{position:absolute;inset:0;background:var(--azul);transform-origin:left;transform:scaleX(0)}

/* ---------- cursor ---------- */
.cursor{position:fixed;left:0;top:0;width:14px;height:14px;border-radius:50%;background:var(--azul);pointer-events:none;z-index:150;
  transform:translate(-50%,-50%);transition:width .3s var(--suave),height .3s var(--suave),background .3s;display:grid;place-items:center;
  mix-blend-mode:normal;opacity:0}
.cursor.listo{opacity:1}
.cursor span{font-family:var(--mono);font-size:11px;color:var(--blanco);opacity:0;transition:opacity .2s;text-transform:uppercase;letter-spacing:.06em}
.cursor.grande{width:84px;height:84px}
.cursor.grande span{opacity:1}
.cursor.enlace{width:44px;height:44px;background:rgba(35,55,255,.18)}

/* ---------- navegación ---------- */
.nav{position:fixed;top:0;left:0;right:0;z-index:100;display:grid;grid-template-columns:1fr auto 1fr;align-items:center;gap:20px;
  padding:20px var(--pad);transition:transform .5s var(--suave),background .3s}
.nav.oculta{transform:translateY(-110%)}
.nav.solida{background:rgba(239,238,233,.86);backdrop-filter:blur(12px)}
.marca{font-family:var(--display);font-weight:800;font-size:22px;letter-spacing:-.03em;display:inline-flex;align-items:center;gap:8px}
.marca i{width:12px;height:12px;background:var(--azul);border-radius:50%;display:inline-block;animation:late 2.4s infinite}
@keyframes late{50%{transform:scale(.55)}}
.nav ul{list-style:none;display:flex;gap:6px;background:var(--blanco);border-radius:40px;padding:5px;border:1px solid var(--linea)}
.nav ul a{display:block;padding:8px 16px;border-radius:30px;font-size:14px;font-weight:500;transition:.25s}
.nav ul a:hover{background:var(--tinta);color:var(--blanco)}
.nav .der{display:flex;justify-content:flex-end;align-items:center;gap:22px}
.reloj{display:flex;align-items:center;gap:8px;color:var(--tinta-2)}
.reloj::before{content:"";width:7px;height:7px;border-radius:50%;background:#1fbf6a;box-shadow:0 0 0 3px rgba(31,191,106,.2)}
.btn-k{display:inline-flex;align-items:center;gap:10px;background:var(--tinta);color:var(--blanco);padding:12px 20px;border-radius:40px;font-weight:500;
  font-size:14.5px;border:0;cursor:pointer;position:relative;overflow:hidden;isolation:isolate;transition:color .35s}
.btn-k::before{content:"";position:absolute;inset:0;background:var(--azul);transform:translateY(101%);transition:transform .45s var(--suave);z-index:-1;border-radius:inherit}
.btn-k:hover::before{transform:none}
.btn-k svg{width:15px;height:15px;transition:transform .35s var(--suave)}
.btn-k:hover svg{transform:rotate(-45deg)}
.btn-k.azul{background:var(--azul)}
.btn-k.azul::before{background:var(--tinta)}
.btn-k.claro{background:var(--blanco);color:var(--tinta)}
.btn-k.claro:hover{color:var(--blanco)}
.hamb{display:none;width:46px;height:46px;border-radius:50%;background:var(--tinta);border:0;cursor:pointer;place-items:center}
.hamb span{display:block;width:18px;height:1.5px;background:var(--blanco);margin:4px auto;transition:.3s}

/* menú pantalla completa (móvil) */
.menu-full{position:fixed;inset:0;z-index:99;background:var(--azul);color:var(--blanco);padding:110px var(--pad) var(--pad);display:flex;flex-direction:column;
  justify-content:space-between;clip-path:circle(0 at calc(100% - 44px) 44px);transition:clip-path .8s var(--suave);visibility:hidden}
.menu-full.on{clip-path:circle(150% at calc(100% - 44px) 44px);visibility:visible}
.menu-full a.g{font-family:var(--display);font-size:clamp(48px,13vw,96px);font-weight:800;line-height:1.02;letter-spacing:-.04em;display:block}

/* ---------- héroe ---------- */
.heroe{min-height:92svh;padding-top:130px;padding-bottom:40px;display:flex;flex-direction:column;justify-content:space-between;gap:48px}
.heroe h1{font-family:var(--display);font-weight:800;font-size:clamp(40px,8.3vw,160px);line-height:.86;letter-spacing:-.055em;text-transform:none}
.heroe h1 .l{display:block;overflow:hidden;padding-bottom:.04em;white-space:nowrap}
.heroe h1 .l>span{display:inline-flex;align-items:center;gap:.12em;transform:translateY(110%)}
.listo-carga .heroe h1 .l>span{transform:none;transition:transform 1.1s var(--suave)}
.listo-carga .heroe h1 .l:nth-child(2)>span{transition-delay:.08s}
.listo-carga .heroe h1 .l:nth-child(3)>span{transition-delay:.16s}
.heroe h1 .hueco{-webkit-text-stroke:2px var(--tinta);color:transparent}
.heroe h1 .pastilla{display:inline-block;width:1.7em;height:.78em;border-radius:1em;overflow:hidden;vertical-align:middle;position:relative;top:-.04em}
.heroe h1 .pastilla img{width:100%;height:100%;object-fit:cover;transform:scale(1.25);transition:transform 1.6s var(--suave)}
.listo-carga .heroe h1 .pastilla img{transform:none}
.heroe h1 .azul{color:var(--azul)}
.heroe .bajo{display:grid;grid-template-columns:1fr 1fr 1fr;gap:32px;align-items:end;border-top:1px solid var(--linea);padding-top:26px}
.heroe .bajo p{font-size:clamp(17px,1.4vw,21px);max-width:34ch;line-height:1.45}
.heroe .bajo .indicador{justify-self:end;display:flex;align-items:center;gap:12px}
.heroe .bajo .indicador .flecha-baja{width:46px;height:46px;border-radius:50%;border:1px solid var(--tinta);display:grid;place-items:center;animation:flota 2s ease-in-out infinite}
.heroe .bajo .indicador svg{width:16px;height:16px}
@keyframes flota{50%{transform:translateY(6px)}}

/* ---------- cinta de clientes ---------- */
.cinta{border-block:1px solid var(--linea);overflow:hidden;padding:26px 0;background:var(--papel)}
.cinta .pista{display:flex;gap:64px;width:max-content;animation:cinta 34s linear infinite}
.cinta:hover .pista{animation-play-state:paused}
.cinta span{font-family:var(--display);font-size:clamp(26px,3vw,40px);font-weight:700;letter-spacing:-.03em;white-space:nowrap;display:inline-flex;align-items:center;gap:64px;color:var(--tinta-2)}
.cinta span::after{content:"✳";color:var(--azul);font-size:.7em}
@keyframes cinta{to{transform:translateX(-50%)}}

/* ---------- encabezados de sección ---------- */
.sec{padding-block:clamp(90px,11vw,170px)}
.cab-sec{display:grid;grid-template-columns:200px 1fr;gap:32px;margin-bottom:clamp(48px,6vw,90px);align-items:start}
.cab-sec .num{color:var(--tinta-2);padding-top:14px}
.cab-sec h2{font-family:var(--display);font-weight:800;font-size:clamp(32px,7vw,112px);line-height:.92;letter-spacing:-.05em}
.cab-sec h2 em{font-style:normal;color:var(--azul)}

/* ---------- trabajos (lista con imagen flotante) ---------- */
.trabajos{border-top:1px solid var(--tinta)}
.trabajo{display:grid;grid-template-columns:200px 1fr auto 120px;gap:32px;align-items:center;padding:30px 0;border-bottom:1px solid var(--linea);position:relative;
  transition:padding .5s var(--suave)}
.trabajo::before{content:"";position:absolute;inset:0;background:var(--tinta);transform:scaleY(0);transform-origin:bottom;transition:transform .5s var(--suave);z-index:-1}
.trabajo:hover{color:var(--blanco);padding-inline:24px}
.trabajo:hover::before{transform:scaleY(1);transform-origin:top}
.trabajo{isolation:isolate}
.trabajo .t-nombre{font-family:var(--display);font-weight:700;font-size:clamp(30px,4.6vw,72px);letter-spacing:-.045em;line-height:1}
.trabajo .t-etq{display:flex;gap:8px;flex-wrap:wrap;justify-content:flex-end}
.trabajo .t-etq span{border:1px solid currentColor;border-radius:30px;padding:5px 12px;font-family:var(--mono);font-size:11px;text-transform:uppercase;opacity:.75}
.trabajo .t-anio{text-align:right;color:inherit;opacity:.6}
.trabajo .t-movil{display:none}
.flotante{position:fixed;left:0;top:0;width:360px;aspect-ratio:4/3;border-radius:14px;overflow:hidden;pointer-events:none;z-index:60;
  transform:translate(-50%,-50%) scale(0);transition:transform .45s var(--suave);box-shadow:0 30px 60px -20px rgba(0,0,0,.45)}
.flotante.on{transform:translate(-50%,-50%) scale(1)}
.flotante img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:0;transition:opacity .35s}
.flotante img.on{opacity:1}

/* ---------- servicios (bento) ---------- */
.bento{display:grid;grid-template-columns:repeat(6,1fr);grid-auto-rows:minmax(250px,auto);gap:14px}
.caja-b{border-radius:22px;padding:30px;display:flex;flex-direction:column;justify-content:space-between;position:relative;overflow:hidden;background:var(--blanco);
  border:1px solid var(--linea);transition:transform .5s var(--suave)}
.caja-b:hover{transform:translateY(-4px)}
.caja-b h3{font-family:var(--display);font-weight:700;font-size:clamp(28px,2.8vw,42px);letter-spacing:-.04em;line-height:1}
.caja-b p{color:var(--tinta-2);max-width:40ch;margin-top:14px}
.caja-b ul{list-style:none;display:flex;flex-wrap:wrap;gap:8px;margin-top:22px}
.caja-b li{font-size:13px;border:1px solid var(--linea);border-radius:30px;padding:6px 12px;background:var(--papel)}
.caja-b .idx{position:absolute;top:26px;right:28px;color:var(--tinta-2)}
.b1{grid-column:span 4;grid-row:span 2;background:var(--azul);color:var(--blanco);border:0}
.b1 p,.b1 .idx{color:rgba(255,255,255,.72)}
.b1 li{background:rgba(255,255,255,.1);border-color:rgba(255,255,255,.25)}
.b1 .forma{position:absolute;right:-60px;bottom:-60px;width:360px;height:360px;opacity:.95}
.b2{grid-column:span 2;grid-row:span 2;padding:0;background:var(--tinta)}
.b2 img{width:100%;height:100%;object-fit:cover;opacity:.92;transition:transform 1.2s var(--suave)}
.b2:hover img{transform:scale(1.06)}
.b2 .rotulo{position:absolute;left:20px;bottom:20px;right:20px;background:var(--blanco);border-radius:14px;padding:14px 16px;font-size:14px;display:flex;justify-content:space-between;gap:10px}
.b3,.b4,.b5{grid-column:span 2}
.b5{background:var(--lila);border:0}
.b5 li{background:rgba(255,255,255,.55)}

/* ---------- proceso (desplazamiento horizontal) ---------- */
.proceso{height:340vh;position:relative;background:var(--tinta);color:var(--blanco)}
.proceso .fijo{position:sticky;top:0;height:100vh;overflow:hidden;display:flex;flex-direction:column;justify-content:center;gap:48px}
.proceso .cab-sec{margin-bottom:0}
.proceso .cab-sec h2{font-size:clamp(34px,4.4vw,72px);max-width:18ch}
.proceso .fijo{gap:36px}
.proceso .cab-sec .num{color:rgba(255,255,255,.5)}
.proceso .rieles{display:flex;gap:22px;padding-left:var(--pad);will-change:transform}
.paso-k{flex:none;width:min(520px,78vw);height:min(420px,52vh);border-radius:24px;padding:34px;display:flex;flex-direction:column;justify-content:space-between;
  background:#1b1b1b;border:1px solid rgba(255,255,255,.08)}
.paso-k:nth-child(2){background:var(--azul)}
.paso-k:nth-child(4){background:var(--papel);color:var(--tinta)}
.paso-k .n{font-family:var(--display);font-size:clamp(70px,9vw,128px);font-weight:800;line-height:.8;letter-spacing:-.05em}
.paso-k h3{font-family:var(--display);font-size:clamp(28px,2.6vw,38px);letter-spacing:-.03em;font-weight:700;margin-bottom:10px}
.paso-k p{opacity:.75;max-width:40ch}
.paso-k .dur{display:inline-block;margin-top:18px;border:1px solid currentColor;padding:6px 12px;border-radius:30px;opacity:.7}
.proceso .avance{margin-inline:var(--pad);height:2px;background:rgba(255,255,255,.12);position:relative}
.proceso .avance i{position:absolute;inset:0;background:var(--azul);transform-origin:left;transform:scaleX(0)}

/* ---------- cifras ---------- */
.cifras-k{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--tinta)}
.cifras-k div{padding:34px 24px 0 0;border-right:1px solid var(--linea)}
.cifras-k div:last-child{border-right:0}
.cifras-k b{font-family:var(--display);font-size:clamp(56px,7vw,110px);font-weight:800;letter-spacing:-.05em;line-height:1;display:block;font-variant-numeric:tabular-nums}
.cifras-k span{color:var(--tinta-2);display:block;max-width:22ch;margin-top:8px}
.premios{margin-top:72px;display:grid;gap:0;border-top:1px solid var(--linea)}
.premio{display:grid;grid-template-columns:120px 1fr 1fr auto;gap:24px;padding:18px 0;border-bottom:1px solid var(--linea);align-items:center}
.premio b{font-weight:600}
.premio span{color:var(--tinta-2)}

/* ---------- equipo ---------- */
.equipo-k{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.persona{position:relative}
.persona .foto{aspect-ratio:3/4;border-radius:18px;overflow:hidden;background:var(--papel-2);position:relative}
.persona .foto img{width:100%;height:100%;object-fit:cover;filter:grayscale(1) contrast(1.05);transition:filter .6s, transform .9s var(--suave)}
.persona:hover .foto img{filter:none;transform:scale(1.05)}
.persona .foto::after{content:"";position:absolute;inset:0;background:var(--azul);mix-blend-mode:screen;opacity:.0;transition:opacity .5s}
.persona h3{font-family:var(--display);font-weight:700;font-size:24px;letter-spacing:-.03em;margin-top:16px}
.persona p{color:var(--tinta-2);font-size:14.5px}
.persona .dato{position:absolute;top:14px;left:14px;background:var(--blanco);border-radius:30px;padding:6px 12px;opacity:0;transform:translateY(-6px);transition:.4s var(--suave)}
.persona:hover .dato{opacity:1;transform:none}

/* ---------- testimonio ---------- */
.cita{background:var(--lila);border-radius:32px;padding:clamp(36px,6vw,90px);display:grid;grid-template-columns:auto 1fr;gap:clamp(24px,4vw,64px);align-items:start}
.cita .comilla{font-family:var(--display);font-size:clamp(120px,14vw,220px);line-height:.7;color:var(--azul);font-weight:800}
.cita blockquote{font-family:var(--display);font-size:clamp(26px,3.3vw,50px);line-height:1.08;letter-spacing:-.035em;font-weight:600}
.cita .autor{display:flex;align-items:center;gap:14px;margin-top:36px}
.cita .autor .av{width:50px;height:50px;border-radius:50%;background:var(--tinta);color:var(--blanco);display:grid;place-items:center;font-family:var(--display);font-weight:700}
.cita .autor small{display:block;color:var(--tinta-2)}

/* ---------- contacto ---------- */
.contacto-k{background:var(--tinta);color:var(--blanco);border-radius:36px 36px 0 0;padding-block:clamp(90px,11vw,150px) 60px}
.contacto-k .gigante{font-family:var(--display);font-weight:800;font-size:clamp(54px,11.5vw,210px);line-height:.82;letter-spacing:-.06em;display:flex;align-items:center;gap:.15em;flex-wrap:wrap}
.contacto-k .gigante .boton-mag{width:clamp(110px,12vw,190px);height:clamp(110px,12vw,190px);border-radius:50%;background:var(--azul);display:grid;place-items:center;font-family:var(--sans);
  font-size:15px;font-weight:500;letter-spacing:0;transition:transform .25s ease-out;flex:none}
.form-k{display:grid;grid-template-columns:1fr 1fr;gap:56px;margin-top:80px;border-top:1px solid rgba(255,255,255,.15);padding-top:56px}
.form-k fieldset{border:0}
.form-k legend{margin-bottom:16px;color:rgba(255,255,255,.55)}
.fichas{display:flex;flex-wrap:wrap;gap:10px}
.fichas label{cursor:pointer;position:relative}
.fichas input{position:absolute;left:0;top:0;width:1px;height:1px;opacity:0}
.fichas span{display:inline-block;padding:11px 18px;border:1px solid rgba(255,255,255,.28);border-radius:40px;font-size:15px;transition:.25s}
.fichas span:hover{border-color:var(--blanco)}
.fichas input:checked+span{background:var(--azul);border-color:var(--azul)}
.fichas input:focus-visible+span{outline:2px solid var(--blanco);outline-offset:2px}
.campo-k{display:block;margin-bottom:26px}
.campo-k input,.campo-k textarea{width:100%;background:none;border:0;border-bottom:1px solid rgba(255,255,255,.28);padding:14px 0;font-size:clamp(18px,1.6vw,24px);color:var(--blanco);
  transition:border-color .3s;border-radius:0}
.campo-k textarea{min-height:110px;resize:vertical}
.campo-k input::placeholder,.campo-k textarea::placeholder{color:rgba(255,255,255,.35)}
.campo-k input:focus,.campo-k textarea:focus{outline:none;border-color:var(--azul)}
.campo-k.mal input{border-color:#ff6b5b}
.gracias{display:none;grid-column:1/-1;padding:40px 0}
.gracias.on{display:block}
.gracias h3{font-family:var(--display);font-size:clamp(40px,5vw,72px);letter-spacing:-.04em;line-height:1}
.gracias p{color:rgba(255,255,255,.65);margin-top:14px;font-size:18px}

/* ---------- pie ---------- */
.pie-k{background:var(--tinta);color:var(--blanco);padding-bottom:28px}
.pie-k .cols{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:32px;padding-top:60px;border-top:1px solid rgba(255,255,255,.15)}
.pie-k h4{color:rgba(255,255,255,.45);font-weight:400;margin-bottom:16px}
.pie-k ul{list-style:none;display:grid;gap:8px}
.pie-k ul a{position:relative}
.pie-k ul a::after{content:"";position:absolute;left:0;right:0;bottom:-2px;height:1px;background:currentColor;transform:scaleX(0);transform-origin:right;transition:transform .4s var(--suave)}
.pie-k ul a:hover::after{transform:scaleX(1);transform-origin:left}
.pie-k .wordmark{font-family:var(--display);font-weight:800;font-size:clamp(70px,17.5vw,330px);letter-spacing:-.07em;line-height:.8;margin-top:70px;
  white-space:nowrap;color:var(--blanco);display:flex;justify-content:space-between}
.pie-k .wordmark span{display:inline-block;transition:transform .5s var(--suave), color .3s}
.pie-k .wordmark span:hover{transform:translateY(-8%);color:var(--azul)}
.pie-k .legal{display:flex;justify-content:space-between;gap:16px;margin-top:28px;color:rgba(255,255,255,.45);flex-wrap:wrap}
.pie-k .legal a{color:var(--blanco)}

/* ---------- caso de estudio ---------- */
.caso-heroe{padding-top:150px}
.caso-heroe .volver{display:inline-flex;align-items:center;gap:10px;margin-bottom:46px}
.caso-heroe .volver svg{width:16px;height:16px}
.caso-heroe h1{font-family:var(--display);font-weight:800;font-size:clamp(32px,7.4vw,136px);line-height:.9;letter-spacing:-.05em;hyphens:auto;-webkit-hyphens:auto;max-width:16ch}
.ficha-caso{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;margin-top:56px;padding-top:24px;border-top:1px solid var(--tinta)}
.ficha-caso small{color:var(--tinta-2);display:block;margin-bottom:6px}
.caso-portada{margin-top:56px;border-radius:28px;overflow:hidden;aspect-ratio:16/8}
.caso-portada img{width:100%;height:100%;object-fit:cover}
.caso-texto{display:grid;grid-template-columns:200px 1fr;gap:32px;padding-block:110px 60px}
.caso-texto .gr{font-family:var(--display);font-size:clamp(28px,3vw,46px);line-height:1.1;letter-spacing:-.035em;font-weight:600}
.caso-texto .gr em{font-style:normal;color:var(--azul)}
.caso-texto .cols{display:grid;grid-template-columns:1fr 1fr;gap:40px;margin-top:44px;color:var(--tinta-2)}
.caso-texto .cols h3{color:var(--tinta);font-size:15px;font-weight:600;margin-bottom:8px}
.paleta{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:12px;height:min(340px,40vw)}
.paleta div{border-radius:20px;padding:20px;display:flex;flex-direction:column;justify-content:flex-end;transition:flex .6s var(--suave)}
.paleta b{font-family:var(--display);font-size:22px}
.galeria-caso{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:14px}
.galeria-caso div{border-radius:22px;overflow:hidden;aspect-ratio:1}
.galeria-caso div.ancho{grid-column:1/-1;aspect-ratio:16/7}
.galeria-caso img{width:100%;height:100%;object-fit:cover}
.resultados{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;padding-block:90px}
.resultados div{background:var(--blanco);border:1px solid var(--linea);border-radius:22px;padding:30px}
.resultados b{font-family:var(--display);font-size:clamp(48px,5vw,80px);font-weight:800;letter-spacing:-.05em;color:var(--azul);line-height:1;display:block}
.siguiente{display:block;border-top:1px solid var(--tinta);padding-block:60px 120px}
.siguiente .grande{font-family:var(--display);font-weight:800;font-size:clamp(48px,9vw,150px);letter-spacing:-.055em;line-height:.9;display:flex;align-items:center;gap:.2em;transition:color .3s}
.siguiente:hover .grande{color:var(--azul)}
.siguiente .grande svg{width:.7em;height:.7em;transition:transform .5s var(--suave)}
.siguiente:hover .grande svg{transform:translateX(.15em) rotate(-45deg)}

/* ---------- revelado ---------- */
.js .rv{opacity:0;transform:translateY(40px);transition:opacity 1s var(--suave),transform 1s var(--suave)}
.js .rv.visto{opacity:1;transform:none}
.js .rv.d1{transition-delay:.08s}.js .rv.d2{transition-delay:.16s}.js .rv.d3{transition-delay:.24s}

.muestra-k{background:#000;color:rgba(255,255,255,.45);font-size:12px;text-align:center;padding:10px}
.muestra-k a{color:var(--blanco)}

/* ---------- responsive ---------- */
@media (max-width:1000px){
  .nav{grid-template-columns:1fr auto}
  .nav ul,.reloj,.nav .der .btn-k{display:none}
  .hamb{display:grid}
  .heroe .bajo{grid-template-columns:1fr}
  .heroe .bajo .indicador{justify-self:start}
  .cab-sec,.caso-texto{grid-template-columns:1fr;gap:10px}
  .trabajo{grid-template-columns:1fr auto;gap:12px}
  .trabajo .num-t,.trabajo .t-etq{display:none}
  .trabajo .t-movil{display:block;grid-column:1/-1;border-radius:14px;overflow:hidden;aspect-ratio:16/10;order:-1}
  .trabajo .t-movil img{width:100%;height:100%;object-fit:cover}
  .trabajo:hover{padding-inline:0;color:inherit}
  .trabajo:hover::before{transform:scaleY(0)}
  .flotante{display:none}
  .bento{grid-template-columns:1fr 1fr}
  .b1,.b2,.b3,.b4,.b5{grid-column:span 2;grid-row:auto}
  .b2{aspect-ratio:4/3}
  .b1 .forma{width:220px;height:220px}
  .cifras-k{grid-template-columns:1fr 1fr}
  .cifras-k div{border-right:0;padding-bottom:28px}
  .premio{grid-template-columns:80px 1fr}
  .premio span:nth-child(3),.premio span:nth-child(4){display:none}
  .equipo-k{grid-template-columns:1fr 1fr}
  .cita{grid-template-columns:1fr}
  .form-k{grid-template-columns:1fr;gap:40px}
  .pie-k .cols{grid-template-columns:1fr 1fr}
  .ficha-caso{grid-template-columns:1fr 1fr}
  .caso-texto .cols,.resultados{grid-template-columns:1fr}
  .paleta{grid-template-columns:1fr 1fr;height:auto}
  .paleta div{min-height:120px}
}
@media (max-width:560px){
  .heroe h1{font-size:clamp(30px,11vw,58px);line-height:.95}
  .heroe h1 .l{white-space:normal}
  .heroe h1 .l>span{display:inline}
  .contacto-k .gigante{font-size:15vw}
  .heroe h1 .pastilla{width:1.3em}
  .galeria-caso{grid-template-columns:1fr}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.01ms!important;transition-duration:.01ms!important}
  .js .rv{opacity:1;transform:none}
  .heroe h1 .l>span{transform:none}
}